Ideas

Working theses, written down

How I think about modern revenue operations — from inside the builds, not the sidelines.

Flagship

The AI-Native Revenue Operating System

What changes when revenue is earned, not contracted — and why the classic RevOps playbook can't see it. The five shifts from reporting function to intelligence system.

7 min read
Playbook

The Nine-Month Rebuild

How to take a revenue organization from fragmented chaos to forecast discipline — accountability first, cadence before clean data, intelligence last.

5 min read
Investor lens

What PE Boards Actually Want From GTM

Translating operator metrics into investor language — and the diligence questions that predict post-close pain.

5 min read